The Challenge

CoolCabin Inc. had great service but very few online reviews—just 11 on Google and 2 on Yelp. Despite hundreds of satisfied customers, they were struggling to build social proof. This was costing them new leads, especially in a market where homeowners pick HVAC pros based on ratings.

Key Problems:

• Low review count on Google & Yelp

• No follow-up process after service

• Technicians didn’t want to “beg” for reviews

• Losing leads to competitors with 100+ reviews

• Limited trust with first-time customers

The Strategy

We built an automated review collection system designed for local service businesses like CoolCabin.

Here’s what we implemented:

• 📲 SMS Review Request Flow: After every completed job, customers received a personalized text with their technician’s name and a direct review link.

• 🔄 Smart Follow-Ups: AI-powered message timing ensured reminders were sent only to those who didn’t leave a review after 48 hours.

• 🤝 Technician Cards: Created thank-you cards with QR codes that techs could hand to homeowners on the spot.

• 🧠 Sentiment Detection: The system only nudged satisfied customers—preventing negative reviews before they happened.

• 📊 Live Review Tracker: Dashboard showed daily review counts, open rates, and customer feedback in real time.

The Results (In 30 Days)

• +40 new 5-star reviews on Google

• +8 new Yelp reviews

• +300% increase in review response rate

• Increased inbound calls by 65% from Google Maps

• Closed 5 new installs directly attributed to improved reputation

Key Takeaway

In the home services world, reviews are your reputation. By making the process frictionless and professional, CoolCabin Inc. turned everyday service calls into powerful marketing—and it only took 30 days to see real results.